a usa today bestseller

At the age of 16, Payam escaped persecution and made his way to America as a refugee. At 28, he secured a billion-dollar IPO. Today, he’s redefining what it means to be an entrepreneur by building a new model of capitalism.

Crossing the Desert by Payam Zamani
USA Today National Best Seller

a usa today bestseller

At the age of 16, Payam escaped persecution and made his way to America as a refugee. At 28, he secured a billion-dollar IPO. Today, he’s redefining what it means to be an entrepreneur by building a new model of capitalism.

available wherever books are sold

AmazonBarnes & NobleTargetBooks-a-millionGet it on iTunesBookshop.orgIndieBound.org
did you enjoy reading the book?
Please leave a review on Amazon. Reviews help the book succeed!
leave a review
Rainn Wilson
Crossing the Desert is a page-turning, big-hearted memoir that is both harrowing and full of hope. Payam’s story is jaw-dropping and thought-provoking. Well done!”
Rainn wilson
Actor, Author, and Philanthropist
Previous slide
Next slide
Photo of the author, Payam
“The simple act of bringing optimism to every challenge we face often serves as the lifeboat that carries us through to the other side.”
Payam

THANK YOU FOR JOINING THE INITIAL BOOK TOUR

If you have had a chance to read the book, we would appreciate it if you taking a moment to share your thoughts by leaving an Amazon review. Your feedback is incredibly valuable and will help reach more readers!
view more

Book Tour & Speaking

The next round will kick off in September 2024, with stops in several new cities. If you'd like to help organize a book event or invite Payam as a speaker at your next conference or seminar, including online, please complete and submit this form.

Get in touch
Stack of Crossing the Desert booksStack of Crossing the Desert books

About crossing the desert

In the summer of 1987, Payam Zamani fled Iran. As a member of the Baha’i Faith, he had already survived years of religious persecution at the hands of Islamic fundamentalists. Taking the only path available to him, he escaped to Pakistan through the Emptiness Desert (Dasht-e Lut): a harrowing five-day trek through one of the hottest, driest, and most hostile regions on the planet.

Twelve years later, he and his brother set records when the company they founded hit a $1.2 billion valuation on Wall Street. He was rich—on paper. But in the wake of yet another Wall Street meltdown, he learned the hard way that modern capitalism can be harmful to the human soul.

In 2015, Payam set the example he wanted to see by merging his business acumen with his spiritual beliefs and founding a new company—One Planet Group—this time without letting Wall Street or the venture capital world dictate the terms. Today, One Planet Group is proving that it’s not only possible but necessary to build strong businesses while taking care of our employees, customers, communities, and the planet.

Crossing the Desert gives readers an intimate look at how the paths we choose, the values we embrace, and the systems we decide to participate in (or not) can make or break us, not only financially but spiritually. Payam’s story is a timely reminder that enduring and embracing life’s most difficult journeys can lead us to a brighter future—not only for ourselves but for the people around us and even the world.

“I hope to show how every one of us can learn from the challenges we face and then act—as individuals, as communities, as companies, as countries, as part of humanity itself—in order to help make life better for us all.”

Read an excerpt—

“I knew that we were close enough to the border now that if we were spotted, the Guards wouldn’t stop to ask questions; they would shoot our vehicle on sight, most likely with rocket-propelled grenades.”
download a preview
Crossing the Desert bookCrossing the Desert book
Photo of the author, Payam

meet the author

Payam Zamani is an entrepreneur, investor, and the founder of One Planet Group, a closely held private equity firm that owns a suite of online technology and media businesses.

Born in Iran, Zamani was forced to flee at the age of 16 due to his religious beliefs as a Baha’i. He was offered asylum in the United States in 1988, settling in the San Francisco Bay Area. Upon graduation from the University of California, Davis, he and his brother founded AutoWeb, one of the first online car marketplaces, which they took public in 1999.

Since then, he has built and currently owns multiple technology and media businesses, has invested in more than 50 companies, and is striving to redefine capitalism in an attempt to elevate business to serve humanity. He has been named the “Best CEO for Diversity,” is the recipient of Tahirih Justice Center’s Hope Award, and received an Award of Distinction from UC Davis in 2018. Zamani and his wife, Gouya, have two daughters, Sophia and Ella.

For media inquiries, please contact pr (at) oneplanetgroup.com. For everything else, fill out the form below:
Thank you! Your submission has been received.
Oops! Something went wrong while submitting the form. Please try again.

get the first chapter of crossing the desert

Not quite ready to make the commitment? We understand! Fill out the information below and we’ll send you a free PDF of the first chapter of the book.

Thank you! Your submission has been received. Please check your email for more details.
Oops! Something went wrong while submitting the form. Please try again.
Close

bulk order inquiries

Please fill out the form below and someone on our team will be in touch.

Thank you! Your submission has been received.
Oops! Something went wrong while submitting the form. Please try again.
Close

Host an event

If you'd like to help organize a book event or invite Payam as a speaker at your next conference or seminar, including online, please complete and submit this form.

Thank you for your submission — we will respond within 3 business days.
Oops! Something went wrong while submitting the form. Please try again.
Close